Small Town Tourism Advertising

Small Town Tourism Advertising 由 Meng Chih Chiang 创作，是 A' 广告、营销与传播设计奖 的备受赞誉的获奖作品。Small Town Tourism Advertising 于 2020 荣获 A' Design Award 银奖，与其他非凡设计一同在 Design Award Winners 展示。探索项目详情，发现 Meng Chih Chiang 的其他作品，了解 Small Town Tourism Advertising 为何能在众多参赛设计中表现出众。

广告、营销与传播设计 Small Town Tourism Advertising 由 Meng Chih Chiang Taiwan Small Town Ramble is a tourism advertising campaign created to promote the small towns of Taiwan. The campaign uses buses in Singapore that carry a three-dimensional installation of a traditional Taiwanese house. A swallowtail roof, a local architectural style, is placed on the top of each bus. Decorative tiles with floral patterns cover the lower half. Both elements are iconic images of traditional Taiwanese towns. A sculpted swallow nest, long seen as a symbol of wealth and prosperity, completes the installation. Small Town 荣获 A' Design Award 银奖，这是 A' Design Award & Competition 的一项卓著荣誉。A' Design Award 银奖 获奖设计将创新思维与专业的设计融为一体，由大型评审团经过公平、合乎伦理、择优且独立客观的学术评审，选为各自类别中品质出众的参赛作品。评审依据预先制定并公开的评价标准，按照盲审同行评议流程，对提名项目进行投票。