Out Here Its Dew Campaign
PepsiCo Design and Innovation
Mapangidwe a Zolengeza, Kutsatsa Malonda ndi Kulumikizana Out Here Its Dew Campaign ndi PepsiCo Design and Innovation Out Here It's Dew is an advertising campaign created for a carbonated soft drink brand and aimed at outdoor enthusiasts in the Midwest of the United States. The campaign encourages people to enjoy the drink while hunting, fishing, boating and hiking. The campaign began with an offer that reimbursed twenty dollars toward 2020 hunting and fishing permits. A photography production built a large image library for retail point of sale, social media and out of home advertising. One location was selected to depict early spring, summer and autumn in a single shoot.
Yopambana mphoto ya A' Design Award ya Bulonzi
Ntchito yotchedwa Out Here Its Dew Campaign, yopangidwa ndi PepsiCo Design and Innovation, ndi yopambana pa mphoto ya Mphotho ya A' ya Mapangidwe a Zolengeza, Kutsatsa Malonda ndi Kulumikizana. Ntchito yotchedwa Out Here Its Dew Campaign inalandira A' Design Award ya Bulonzi mu 2021 ndipo ikuonetsedwa pa Design Award Winners pakati pa mapangidwe ena ochititsa chidwi. Dziwani tsatanetsatane wa pulojekitiyi, pezani ntchito zina zopangidwa ndi PepsiCo Design and Innovation ndipo muone chifukwa chake kapangidwe ka ntchito yotchedwa Out Here Its Dew Campaign kamadzisiyanitsa ndi opikisana nawo.
Za ntchito yotchedwa Out Here Its Dew
Mapangidwe a Zolengeza, Kutsatsa Malonda ndi Kulumikizana Out Here Its Dew Campaign ndi PepsiCo Design and Innovation Out Here It's Dew is an advertising campaign created for a carbonated soft drink brand and aimed at outdoor enthusiasts in the Midwest of the United States. The campaign encourages people to enjoy the drink while hunting, fishing, boating and hiking. The campaign began with an offer that reimbursed twenty dollars toward 2020 hunting and fishing permits. A photography production built a large image library for retail point of sale, social media and out of home advertising. One location was selected to depict early spring, summer and autumn in a single shoot. Ntchito yotchedwa Out Here Its Dew inalandira mphoto iyi: A' Design Award ya Bulonzi, yomwe ndi mphoto yopatsidwa ulemu pa A' Design Award & Competition. Ntchito zopambana mphoto ya A' Design Award ya Bulonzi zimaphatikiza maganizo atsopano ndi mapangidwe aluso, ndipo zimasankhidwa ndi gulu lalikulu la oweruza ngati ntchito zamtengo wapatali m'magulu awo, pambuyo pa kuunika kwa akatswiri komwe kumachitika mwachilungamo, motsatira mfundo za makhalidwe abwino, potengera luso la ntchito komanso popanda kusonkhezeredwa ndi ena, pamene mapangidwe osankhidwa kuti apikisane zimavoteredwa pogwiritsa ntchito kuunika kwa akatswiri anzawo popanda kudziwa eni ntchito, motsatira miyezo yokhazikitsidwa kale ndi yopezeka kwa anthu onse.
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Kupambana pa Kapangidwe kwa Tsikuli
Wopanga wa Tsikuli Tsiku lililonse A' Design Award imaonetsa wopanga waluso kwambiri amene amapanga mapangidwe, zinthu, mapulojekiti ndi zomangamanga zoyambirira ndi zatsopano ngati Wopanga wa Tsikuli. Lero, ndife okondwa kukusonyezani mmodzi mwa opanga apamwamba kwambiri padziko lonse amene mapangidwe awo amasintha mmene timaonera ndi kukhalira m'dziko.
Kucheza za Kapangidwe kwa Tsikuli Werengani zokambirana zaposachedwa za kapangidwe, luso lopanga, ukadaulo ndi kuyambitsa zatsopano pakati pa atolankhani a kapangidwe ndi opanga, akatswiri a zomangamanga ndi oyang'anira maburandi otchuka padziko lonse. Dziwani mmene opanga ndi maburandi opambana A' Design Award amakwanitsira luso lapamwamba pa kapangidwe.
Gulu la Opanga la Tsikuli Tsiku lililonse A' Design Award imaonetsa gulu lapadera la opanga lopambana mphoto, la luso ndi malingaliro atsopano, ngati Gulu la Opanga la Tsikuli. Onani mapulojekiti oyambirira ndi aluso kwambiri a zomangamanga, kapangidwe kabwino, mafashoni, zithunzi ndi njira zokonzekera kapangidwe ochokera kwa magulu otsogola a opanga padziko lonse.
Kapangidwe ka Tsikuli Tsiku lililonse A' Design Award & Competition imaonetsa pulojekiti yapadera yosonyeza luso lapamwamba la kapangidwe ngati Kapangidwe ka Tsikuli. Lero, ndife okondwa kwambiri kuonetsa kapangidwe kapamwamba kopambana mphoto kamene kabwino kake kamabweretsa kusintha kothandiza.
Katswiri Wotchuka wa Kapangidwe wa Tsikuli Katswiri Wotchuka wa Kapangidwe wa Tsikuli, wosankhidwa ndi A' Design Award & Competition, amaunikira opanga odziwika kwambiri amene amapangitsa dziko lathu kukhala labwino ndi zinthu ndi mapulojekiti awo apamwamba othandiza anthu ndi kupititsa patsogolo moyo wawo. Onani magulu a ntchito za opanga apamwamba padziko lonse, akatswiri otchuka a zomangamanga ndi oyambitsa zatsopano.
Wopanga Wounikiridwa wa Tsikuli Tsiku lililonse A' Design Award & Competition imaunikira wopanga wapadera kwambiri, katswiri wotchuka wa zomangamanga, mtsogoleri wa zaluso kapena woyambitsa zatsopano ngati Wopanga Wounikiridwa wa Tsikuli. Ntchito zawo zimasankhidwa potengera luso lake ngati chitsanzo chapamwamba cha kapangidwe kabwino. Onani magulu a ntchito za kapangidwe zopambana mphoto.
Lingaliro la Kapangidwe la Tsikuli Tsiku lililonse A' Design Award & Competition imaonetsa lingaliro latsopano kwambiri la kapangidwe kapena maganizo aluso osonyeza kuganiza koyambirira ndi njira zothandiza zothetsera mavuto ngati Lingaliro la Kapangidwe la Tsikuli. Onani malingaliro odabwitsa opambana mphoto, njira zatsopano ndi masomphenya olimbikitsa ochokera padziko lonse.
Burandi ya Kapangidwe ya Tsikuli Tsiku lililonse A' Design Award & Competition imaonetsa burandi yolemekezeka yotsogozedwa ndi luso la kapangidwe ngati Burandi ya Kapangidwe ya Tsikuli. Imafufuza zomwe zimazindikiritsa burandiyo, masomphenya ake aluso, zinthu zake ndi mapulojekiti a makampani ndi mabungwe oyambitsa zatsopano. Dziwani maburandi opambana mphoto ndi mapangidwe awo apamwamba.
Njira Yatsopano ya Kapangidwe ya Tsikuli Tsiku lililonse A' Design Award & Competition imafufuza njira yoyambirira ya kapangidwe ngati Njira Yatsopano ya Kapangidwe ya Tsikuli. Imaonetsa masitayelo obwera, kusintha kwa maonekedwe okongola ndi njira zatsopano zaluso mu zomangamanga, mafashoni, zaluso, zithunzi, zinthu ndi zina. Dziwani njira zaposachedwa za kapangidwe lero.
Kodi kapangidwe kanu ndiko kadzapambane kotsatira?
Mapangidwe opambana A' Design Award amaonetsedwa pa Design Award Winners kwa okonda kapangidwe padziko lonse.
Lowani mu Mpikisano