Haokan City Web Platform
Baidu Online Network Technology. Beijing
廣告設計 Haokan City Web Platform 作者： Baidu Online Network Technology. Beijing Haokan City is a video creation campaign that promotes city brands online and offline. The campaign combines local culture, tourism, fashion and new technology to create a customized icon for each city. Traditional architecture, costume and craft details, including Chinese knot buttons, piping, weaving and embroidery, are shown through 3D simulation and dynamic visuals. A character named Dongfang Chen guides young creators. Short videos and offline events invite people to record and share the culture of each city.
A' Design Award 銅獎得獎作品
由Baidu Online Network Technology. Beijing創作嘅Haokan City Web Platform，係A' 廣告、市場推廣及傳播設計獎嘅傑出得獎作品。Haokan City Web Platform喺2023榮獲A' Design Award 銅獎，並同其他出眾設計一齊喺Design Award Winners展示。深入了解項目細節，發掘Baidu Online Network Technology. Beijing嘅其他作品，了解Haokan City Web Platform嘅設計點樣喺同場作品中展現獨特之處。
關於Haokan City
廣告設計 Haokan City Web Platform 作者： Baidu Online Network Technology. Beijing Haokan City is a video creation campaign that promotes city brands online and offline. The campaign combines local culture, tourism, fashion and new technology to create a customized icon for each city. Traditional architecture, costume and craft details, including Chinese knot buttons, piping, weaving and embroidery, are shown through 3D simulation and dynamic visuals. A character named Dongfang Chen guides young creators. Short videos and offline events invite people to record and share the culture of each city. Haokan City榮獲A' Design Award 銅獎，係A' Design Award & Competition一項備受尊重嘅肯定。A' Design Award 銅獎得獎作品將嶄新嘅構思同成熟嘅設計結合，經過公平、秉持公義、擇優同不偏不倚嘅學術評審後，由大型評審團選為各自類別嘅值得關注參賽作品；獲提名設計均依據預先訂立並公開嘅評審準則，透過匿名同行評審程序投票評選。
