Chaos Pogo Ip Image Design
Xudong Zhang, Hao Tan
广告、营销与传播设计 Chaos Pogo Ip Image Design 由 Xudong Zhang, Hao Tan Wow is a brand mascot created for Chaos Pogo, an open pub brand focused on young people. The mascot is based on the honey badger, an animal seen as a symbol of ardor, youth and bravery. A flat head with white hair, sharp claws and a distinct tail make the character easy to recognize. Firm eyes with rose red pupils add a sense of mystery. The bold appearance reflects the brand culture and character. Symbols drawn from the mascot are also applied to brand products, strengthening the bond between customers and the brand.
A' Design Award 获奖作品
Chaos Pogo Ip Image Design 由 Xudong Zhang, Hao Tan 创作，是 A' 广告、营销与传播设计奖 的卓越获奖作品。Chaos Pogo Ip Image Design 于 2023 荣获 A' Design Award，与其他非凡设计一同在 Design Award Winners 展示。深入了解项目细节，发现 Xudong Zhang, Hao Tan 的其他作品，了解 Chaos Pogo Ip Image Design 为何能在众多参赛设计中表现出众。
关于 Chaos Pogo
广告、营销与传播设计 Chaos Pogo Ip Image Design 由 Xudong Zhang, Hao Tan Wow is a brand mascot created for Chaos Pogo, an open pub brand focused on young people. The mascot is based on the honey badger, an animal seen as a symbol of ardor, youth and bravery. A flat head with white hair, sharp claws and a distinct tail make the character easy to recognize. Firm eyes with rose red pupils add a sense of mystery. The bold appearance reflects the brand culture and character. Symbols drawn from the mascot are also applied to brand products, strengthening the bond between customers and the brand. Chaos Pogo 荣获 A' Design Award 铁奖，这是 A' Design Award & Competition 的一项备受推崇的荣誉。铁奖级别的设计展现出扎实的构思与专业的设计水准，由大型评审团经过公平、合乎伦理、择优且独立客观的学术评审，选入获奖作品并予以发布。评审依据预先制定并公开的评价标准，按照盲审同行评议流程，对提名项目进行投票。
