Full Moon Social Ad
Fabiano Dalmácio
广告、营销与传播设计 Full Moon Social Ad 由 Fabiano Dalmácio Full Moon is a social media advertisement created for Guinness. The visual was published in Facebook and Instagram feeds and stories on Halloween night in 2020, when a rare blue moon was visible around the world. The image was produced through retouching and photo manipulation in Adobe Photoshop. High resolution moon references, brand images and beer textures were combined in layers to form a single picture. The intention was to join a global conversation with a simple link between the moon and a glass of beer.
A' Design Award 银奖 获奖作品
Full Moon Social Ad 由 Fabiano Dalmácio 创作，是 A' 广告、营销与传播设计奖 的备受赞誉的获奖作品。Full Moon Social Ad 于 2021 荣获 A' Design Award 银奖，与其他卓越设计一同在 Design Award Winners 展示。探索项目详情，发现 Fabiano Dalmácio 的其他作品，了解 Full Moon Social Ad 为何能在众多参赛设计中独树一帜。
关于 Full Moon
广告、营销与传播设计 Full Moon Social Ad 由 Fabiano Dalmácio Full Moon is a social media advertisement created for Guinness. The visual was published in Facebook and Instagram feeds and stories on Halloween night in 2020, when a rare blue moon was visible around the world. The image was produced through retouching and photo manipulation in Adobe Photoshop. High resolution moon references, brand images and beer textures were combined in layers to form a single picture. The intention was to join a global conversation with a simple link between the moon and a glass of beer. Full Moon 荣获 A' Design Award 银奖，这是 A' Design Award & Competition 的一项卓著荣誉。A' Design Award 银奖 获奖设计将创造力与专业的设计融为一体，由大型评审团经过公平、合乎伦理、择优且独立客观的学术评审，选为各自类别中品质出众的参赛作品。评审依据预先制定并公开的评价标准，按照盲审同行评议流程，对提名项目进行投票。
