The Kaobei Cultural Promotion Cup
Yen Chang Chen
Desain Periklanan, Pemasaran, dan Komunikasi The Kaobei Cultural Promotion Cup ᨑᨗ Yen Chang Chen The Kaobei Cup is a ceramic design that transforms everyday vernacular expressions into tangible objects for communication and interaction. Inspired by daily conversations and digital culture, it converts commonly spoken phrases into visual forms that enable emotional expression and social connection. Beyond its function as a cup, it acts as a cultural interface, turning language into a shared and interactive experience across physical and social contexts. It creates a repeatable system that can expand across different languages and cultural contexts, enhancing its scalability and impact.
ᨄᨈᨑᨗᨆ ᨕᨘᨒᨕ A' Design Award
The Kaobei Cultural Promotion Cup ᨕᨔᨛᨒᨙᨊ Yen Chang Chen ᨕᨗᨊᨑᨗᨈᨘ ᨄᨈᨑᨗᨆ ᨑᨗᨄᨀᨒᨛᨅᨗ ᨑᨗ ᨄᨄᨀᨒᨛᨅᨗ A' Penghargaan Desain Periklanan, Pemasaran, dan Komunikasi. The Kaobei Cultural Promotion Cup ᨆᨈᨑᨗᨆ ᨕᨘᨒᨕ A' Design Award ᨑᨗ ᨈᨕᨘ 2026 ᨊᨛᨊᨗᨕ ᨑᨗᨄᨀᨗᨈ ᨑᨗ Design Award Winners ᨔᨗᨅᨓ ᨉᨙᨔᨕᨗ ᨆᨒᨕᨗᨊᨙ ᨆᨗᨊᨔ ᨆᨒᨛᨅᨗ. ᨕᨗᨈᨕᨗ ᨄᨄᨗᨔᨛ ᨄᨑᨚᨐᨙ, ᨔᨄᨕᨗ ᨕᨔᨛᨒᨙ ᨆᨒᨕᨗᨊᨙ ᨑᨗ Yen Chang Chen ᨊᨛᨊᨗᨕ ᨕᨗᨔᨛᨂᨗ ᨄᨘᨊᨊ ᨔᨅ ᨉᨙᨔᨕᨗ The Kaobei Cultural Promotion Cup ᨆᨅᨙᨉ ᨑᨗ ᨕᨔᨛᨒᨙ ᨔᨕᨗᨂᨊ.
ᨄᨄᨗᨔᨛᨊ The Kaobei
Desain Periklanan, Pemasaran, dan Komunikasi The Kaobei Cultural Promotion Cup ᨑᨗ Yen Chang Chen The Kaobei Cup is a ceramic design that transforms everyday vernacular expressions into tangible objects for communication and interaction. Inspired by daily conversations and digital culture, it converts commonly spoken phrases into visual forms that enable emotional expression and social connection. Beyond its function as a cup, it acts as a cultural interface, turning language into a shared and interactive experience across physical and social contexts. It creates a repeatable system that can expand across different languages and cultural contexts, enhancing its scalability and impact. The Kaobei ᨆᨈᨑᨗᨆ ᨄᨄᨀᨒᨛᨅᨗ ᨕᨘᨒᨕ A' Design Award, ᨔᨙᨉᨗ ᨑᨗ ᨈᨗᨀᨛ ᨄᨄᨀᨒᨛᨅᨗ ᨆᨒᨗᨂᨙ ᨑᨗ A' Design Award & Competition. ᨉᨙᨔᨕᨗ ᨄᨈᨑᨗᨆ ᨕᨘᨒᨕ A' Design Award ᨆᨔᨛᨉᨗ ᨉᨙᨔᨕᨗ ᨕᨔᨛᨒᨗ ᨆᨈᨛᨁᨘ ᨔᨗᨅᨓ ᨄᨛᨑᨛᨊᨌᨊᨕ ᨄᨑᨚᨄᨙᨔᨗᨕᨚᨊ ᨆᨗᨊᨔ ᨆᨒᨛᨅᨗ, ᨊᨛᨊᨗᨕ ᨑᨗᨄᨗᨒᨗ ᨑᨗ ᨍᨘᨑᨗ ᨆᨒᨚᨄᨚ ᨔᨛᨅᨁᨕᨗ ᨕᨔᨛᨒᨙ ᨆᨒᨛᨅᨗ ᨑᨗ ᨀᨈᨙᨁᨚᨑᨗᨊ, ᨑᨗᨆᨘᨊᨑᨗᨕ ᨄᨛᨑᨗᨀᨗᨔ ᨕᨀᨉᨙᨆᨗ ᨆᨒᨛᨇᨘ, ᨆᨊᨘᨑᨘ ᨕᨙᨈᨗᨀ, ᨆᨊᨘᨑᨘ ᨀᨘᨕᨒᨗᨈᨔᨊ ᨊᨛᨊᨗᨕ ᨈᨛᨊᨑᨗ ᨄᨅᨙᨉ-ᨅᨙᨉ. ᨑᨗᨒᨒᨛᨊ ᨄᨛᨑᨗᨀᨗᨔᨕᨙ, ᨀᨑᨗᨕ ᨑᨗᨕᨍᨘᨀᨂᨙ ᨑᨗᨄᨗᨒᨗ ᨑᨗᨒᨒᨛᨊ ᨄᨛᨑᨗᨀᨗᨔ ᨑᨗ ᨔᨙᨕᨙᨒᨙᨆᨘ ᨈᨛᨊᨑᨗ ᨕᨗᨔᨛᨂᨗ ᨕᨔᨛᨊ ᨄᨛᨅᨘᨕᨙ, ᨆᨊᨘᨑᨘ ᨄᨈᨚᨀ ᨄᨛᨊᨗᨒᨕᨗᨕ ᨄᨘᨑ ᨑᨗᨈᨛᨈᨛᨀᨙ ᨊᨛᨊᨗᨕ ᨑᨗᨄᨕᨗᨔᨛ ᨑᨗ ᨈᨕᨘ ᨆᨙᨁᨕᨙ.
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