Mission Sleep Fitness Recap Campaign
Jisoo Sim
Advertising, Marketing and Communication Design Mission Sleep Fitness Recap Campaign by Jisoo Sim Eight Sleep launched their 2022 Year in Sleep: Mission Sleep Fitness. This is Eight Sleep's spin on a yearly recap campaign where members can see all their sleep data for 2022 in a galactic design. Their members had their data showcased as a story in the app, and had options to share the unique avatars they received based on all their health and sleep metrics. The main challenge designers faced was contextualizing sleep and health data in a fun and engaging way while staying true to the science and being plain language enough for any outsider to understand.
Bronze A' Design Award Winner
Mission Sleep Fitness Recap Campaign by Jisoo Sim is an esteemed winner of the A' Advertising, Marketing and Communication Design Award. Mission Sleep Fitness Recap Campaign earned the Bronze A' Design Award in 2023 and is showcased on Design Award Winners among other outstanding designs. Explore the details of the project, discover other works by Jisoo Sim and see why Mission Sleep Fitness Recap Campaign design stands out from its competition.
About Mission Sleep Fitness
Advertising, Marketing and Communication Design Mission Sleep Fitness Recap Campaign by Jisoo Sim Eight Sleep launched their 2022 Year in Sleep: Mission Sleep Fitness. This is Eight Sleep's spin on a yearly recap campaign where members can see all their sleep data for 2022 in a galactic design. Their members had their data showcased as a story in the app, and had options to share the unique avatars they received based on all their health and sleep metrics. The main challenge designers faced was contextualizing sleep and health data in a fun and engaging way while staying true to the science and being plain language enough for any outsider to understand. Mission Sleep Fitness earned the Bronze A' Design Award, a respected level of recognition in the A' Design Award & Competition. Bronze A' Design Award works combine new concepts with skillful designs, and are selected by a grand jury, as noteworthy entries in their respective categories, after fair, ethical, meritocratic and independent academic review, where nominated works are voted following blind peer-review process on pre-established, publicly-available evaluation criteria.
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